Before Eden & Rhode, I was a plumber, a soldier, a bodybuilder & nutrition coach.

I've worn many uniforms, but none interested me quite as much as what lingerie does.

In every past chapter, I learned what it meant to carry strength quietly. To move through spaces where women were often underestimated.

I searched for lingerie that could keep up with women like us - strong, ambitious, and ever-evolving. Too often, it was either delicate but impractical, or functional yet uninspired.

Lets blur the line between underwear and outerwear & have fun with it.

Eden & Rhode is our story. Together, we can redefine lingerie and its place in the modern woman’s life.

We're strong, ambitious and powerful & our wardrobe should reflect that.

Chloe Edan Rhodes, Founder